Posted 4 weeks ago
We are seeking a highly motivated and experienced Email Marketing Head to oversee our email marketing campaigns. As an Email Marketing Head, you will be responsible for creating, implementing, and managing email campaigns that effectively promote our products and services to our target audience.
- Develop and execute email marketing strategies that drive engagement, retention, and revenue growth.
- Manage email campaigns from start to finish, including planning, targeting, execution, testing, and reporting.
- Collaborate with cross-functional teams, including marketing, sales, and product teams to align email marketing campaigns with overall business goals.
- Create and manage a robust email calendar that includes triggered and segmented campaigns, newsletters, promotions, and other communications.
- Build and manage email lists, segmentation, and personalization strategies to ensure the right message reaches the right audience at the right time.
- Monitor and analyze campaign performance metrics and use insights to optimize campaigns for better results.
- Stay up-to-date with email marketing trends, best practices, and industry standards.
- Bachelor’s degree in Marketing, Communications, or a related field.
- At least 5 years of experience in email marketing, with a proven track record of success in managing large-scale email campaigns.
- Strong knowledge of email marketing platforms and tools, including email service providers, marketing automation platforms, and email analytics tools.
- Excellent analytical, organizational, and project management skills.
- Demonstrated ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.
- Exceptional written and verbal communication skills.
- Strong attention to detail and ability to work in a fast-paced, deadline-driven environment.
If you meet the above requirements and are interested in this exciting opportunity, please submit your resume and cover letter for consideration.